Entrepreneur UK profiled XPANCEO founders Roman Axelrod and Dr. Valentyn Volkov on their vision to embed augmented reality, health monitoring, and AI directly into a contact lens. 

The company describes its goal as a system operating with _"zero friction"_ — where digital information appears naturally, without requiring constant interaction with a device. 

Read the full article on [Entrepreneur UK](https://uk.entrepreneur.com/entrepreneurs/smart-contact-lenses-xpanceo-augmented-reality).

Entrepreneur UK profiled XPANCEO founders Roman Axelrod and Dr. Valentyn Volkov on their vision to embed augmented reality, health monitoring, and AI directly into a contact lens.
The company describes its goal as a system operating with &quot;zero friction&quot; — where digital information appears naturally, without requiring constant interaction with a device.
Read the full article on <a href="https://uk.entrepreneur.com/entrepreneurs/smart-contact-lenses-xpanceo-augmented-reality">Entrepreneur UK</a>.

The next screen might not be in your hand — it could be in your eye